Digital marketing is considered to be the future of marketing. It includes both in-bound and out-bound marketing initiatives.
Examples of digital marketing channels include:
- Websites – every business needs an online presence in the form of a modern, user-friendly website. We design and create WordPress websites for our clients.
- SEO – Search engine optimisation is vital to be found when your customers search for your products and services. When writing web copy we incorporate keywords and write for search engines as well as visitors.
- Email marketing – build a list and communicate with them regularly to stay ‘top of mind’ and make more sales. We can write your landing page copy, create a giveaway to collect email addresses, and write autoresponder emails to follow up with these prospects.
- Social media – create a presence on different social media platforms to speak directly to your target market. We can manage your social media campaigns for you.
As a business, you need to ensure you deliver your marketing effectively through the latest digital channels.
How Can We Help?
Our approach integrates digital marketing with the more traditional “off-line” marketing.
We’ll spend time identifying which digital channels your customers are using, and how they interact with these channels, to determine which are the most appropriate for your business. We’ll then refine your key messages to suit the selected digital channels, creating a schedule to ensure you are speaking to your customers, encouraging interaction with your digital marketing activity and starting a dialogue.
We monitor the success of all our digital marketing campaigns to enable the approach to be tested and refined for maximum effect.
Please visit our digital marketing portfolio page, for examples we have completed in the past, . Our expertise includes:
- SEO optimisation
- Social media schedules
- Web banners
Call us now for all your digital marketing needs. Speak to Karen or Penny on 01296 910131.