Written by: Paul Allsopp, The Agile Organisation Ltd
The obvious response is, why wouldn’t they? The current changing financial and business dynamics in the UK mean that all organisations, public and private alike, face unprecedented economic pressures, performance and service challenges. But it is the pace, unpredictability and scale of this change that is the greatest challenge for organisations today, and this makes the focus on corporate agility paramount. To not be on the agile journey is to be behind the curve and the difference between surviving and thriving.
A couple of weeks ago I received a promotional email from a company I’ve spoken with in the past. The email directed me to their latest blog post.
The title sounded interesting. I thought this could be useful content, so I clicked through.
What greeted me was shocking.
Knowing your business capacity helps you plan your workload and your marketing activity. That, in turn, will help relieve the small business feast and famine roller coaster of too much work one month and too little the following month.
Hi, my name is Ellie, I’m 17 and I was a co-marketing director of Waddesdon School’s Young Enterprise team and won the best marketing campaign, supported by Enterprise Marketing Solutions. The prize was a week’s worth of experience in the marketing industry.
The EU General Data Protection Regulation (GDPR) will become law in the UK on 25th May 2018. This legislation lays down the rules regarding personal data, how you collect it, what you can do with it, and when you may not use it.
Your brand identity represents you to the world, your logo will be on every piece of printed and digital material for the foreseeable future. So you will need to carefully consider who you are going to ask to handle this vitally important piece of work.
This recent brand identity update story caught my eye – mainly for the price tag. You don’t need to pay London agency prices to get London agency quality of work (or better).
The Internet of Things (IoT) is becoming part of our everyday life.
Many new motor vehicles are equipped with software, sensors and internet connectivity that enable software updates to be made remotely without needing a garage visit, and monitor the need for servicing to call you in when needed. We also know that driverless cars are being trialled at the moment.
Imagine a nice shiny bucket, steadily filling up with new clients you have been working really hard to attract through a variety of marketing activities. Your goal is to build long term – profitable – client relationships with them. With more clients your growth goals are looking good.
Businesses are all too often caught up in day-to-day operations, ensuring existing customers and enquiries are dealt with effectively and not thinking too far into the future. But what happens when the enquiries stop coming in? Do you know why – is it because the industry has moved on?
“Yes, I’d like to place the order”
Aren’t those the magic words we all want to hear? But are you hearing them often enough?